Tuesday, July 29, 2008

AUO to launch 10-inch netbook panel in 3Q08

Susie Pan, Taipei; Joseph Tsai, DIGITIMES [Monday 28 July 2008]

AUO senior VP and general manager of IT display business group, Paul Peng has noted that AUO is planning to launch a 10-inch panel for netbooks in the third quarter this year.

Peng noted that since 8.9-inch panels are most suitable for internet browsing, it is only logical for 8.9-inch panels to replace 7-inch ones. However, since 10-inch panels have the same resolution as 8.9-inch, replacement will not be as fast.

Peng said the netbook market is still developing making forecasts difficult, however since Asustek and Acer expect to ship five million units, while Dell and Hewlett-Packard (HP) both plan to launch new products, therefore annual shipments in 2008 will not be less than 10 million units.

AUO has has landed orders from Acer, Dell and HP, in addition to Asustek. In 2008, AUO will hold a more than 50% share of the netbook panel market, Peng claimed.

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